Your webinar will primarily take place in a virtual space, across the Internet.
Users will see your slides and hear your speech without the express need for a physical support.
Still, you’d be surprised at how useful and engaging a proper printable template related to your conference can be.
In this context, printables are design documents which are sent to your viewers as part of the documentation for your webinar, either before, during or after your talk.
These documents can be printed out (as the word suggests), and typically contain useful information, guidelines and summaries of what the lesson touched on, as well as graphical aides for users.
For instance, your webinar might have outlined a pyramid-like priority structure to order marketing objectives for your viewers.
The printable you send to the attendees after the conference may be a copy of the empty pyramid diagram, to be filled out with each individual’s objectives.
Despite the virtual nature of webinars, a physical support (or rather a document which is meant to be printed out and to become physical) can do wonders to concretize your presentation and help users remember and retain information for longer periods of time.
But what software should webinar developers use to create their printables? Here are a few good options to start with:
Adobe PDF Pack
Everybody has heard of Adobe: it’s the software with which the vast majority of users open PDF files and read official documents on their computers.
Creating PDF files from scratch on Adobe is less common (most people usually convert Word files to PDF).
However, having tested the interface Adobe provides users to create documents on their reader software; it’s safe to say that we were pleasantly surprised.
The tools allow for a very detailed graphical structure and design, and many elements such as tables, graphs, images and text can coexist without having to perform black magic (we’re looking at you Word).
What’s more- precisely because everyone knows Adobe, almost everyone will be able to print out a PDF document.
Price: €70/year (includes all MS Office software)
We were a bit harsh on Word, so to redeem ourselves, let us look at a more solid answer to Adobe’s document design software coming from Microsoft: MS Publisher.
You may have last used this program in middle school to create “radical birthday cards!”, but the software has aged quite well thanks to extensive first party support and upgrades.
It is a perfectly valid document design program, with a handy indicator of distance on the horizontal and vertical axes for accurate placement of elements in the page.
It also has a number of useful templates to customize your document rapidly, and is ubiquitous enough to be easily accessible for most users.
With a couple of document design tools under our belt, let’s now take a look at some useful online marketplaces to purchase premium images and templates for your printables:
Creative market features a colossal selection of fonts, graphics, images, design templates and themes, created and published on the site by over 13’000 unique users. The website has a vast array of free and premium selections, and a flexible payment system, either with a monthly subscription or a “pay what you buy” marketplace model.
Similar to Creativemarket, but with an emphasis on Photoshop and icon designs, Graphicriveralso features a curation system whereby the website team personally picks the most promising graphical assets each week.
The site has an almost symbiotic relationship with Adobe, with multiple add-ons for the software available for purchase and download. The pricing varies depending on the quality and complexity of the pieces.
For a one-time fee of $14, Medialoot gives access to over 1500 graphical assets, such as fonts, graphics, templates and interfaces. These digital resources work on desktop, laptop and mobile, and are excellent at conferring a professional touch to your webinar printables.